People cut social activities amid cost of living pressure

Amid the spiraling cost of living, people’s social life is affected. According to a debt relief charity, people are cutting back on their social activities to cope with the rising cost of living. According to data published by Christians Against Poverty (CAP), around half (49%) believe their costs have risen by £101 to £500 a month.

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More than four-fifths (84%) of people who took the nationwide survey in August said the current crisis had affected them financially. More than a third (37%) said they had reduced their socializing and leisure activities.

The survey, which covered more than 2,200 people, found that around six in ten people (61%) have reduced their energy consumption to save more. Meanwhile, 46% shop in cheaper supermarkets and 16% skip meals. Before a harsh winter, 13% of people are behind on their bills while 42% have borrowed to meet soaring costs.

Among borrowers, 40% have borrowed at least £1,000, while 15% have borrowed more than £3,000 during the year. The debt crisis has deepened among the people, which could get even worse in the colder months. While the crisis continues, people with excess savings can consider investing in the stock market.

In the midst of that, let’s explore a few consumer stocks based on their year-to-date returns.

British American Tobacco plc (LON: BATS)

The market capitalization of UK-based cigarette producer British American Tobacco plc is £76,382.98 million. On a YTD basis, the company’s return is 25.30% as of September 27. Meanwhile, its one-year return stands at 28.86%, with EPS (earnings per share) of 2.97. The constituent of the FTSE 100 (on the book) has a turnover of £6,497,851.94 and an annual dividend yield of 6.4%. BATS shares were trading at 3,424.00 GBX, up 0.71%, as of 9:07 a.m. (GMT+1) on Tuesday.

Imperial Marks plc (LON: IMB)

The shares of the British manufacturer of tobacco and related items, Imperial Brands plc, is £17,995.98 million. On a YTD basis, the company’s return is 17.59% as of September 27. Meanwhile, its one-year return stands at 23.41%, with EPS of 3.00. The FTSE 100 constituent’s turnover (in the book) is £1,347,129.26 and its annual dividend yield is currently 7.4%. IMB shares were trading at 1,907.00 GBX, up 0.71%, as of 9:12 a.m. (GMT+1) on Tuesday.

Pendragon plc (LON: CEO)

The market capitalization of the UK’s largest car retailer, Pendragon plc, is £379.97 million. On a YTD basis, the company’s return is 16.98% as of September 27. Meanwhile, its one-year return stands at 46.49%, with EPS of 0.04. PDG shares were trading at GBX 27.10, down 0.37%, as of 09:15 (GMT+1) on Tuesday.

Joel C. Hicks